We are so thrilled to get to announce another one of our amazing judges – Nicola, founder and blogger of Hanami Dream!

Nicola will be working with the wedding blogger entries to find our #UKBA19 wedding blog winner! We are so excited to have her on board.

Stay in touch with Nicola and her amazing content here:

Twitter: www.twitter.com/Hanami_dream

Instagram: www.instagram.com/hanami_dream

Facebook: www.facebook.com/hanamidream

Website: www.hanamidream.co.uk

What does being a judge for #UKB19 mean to you?

Being a judge for the #UKBA19 is a great honour and a wonderful next step and evolution of my involvement with the UK Blog Awards.

I’m delighted that my wedding blog,  Hanami Dream, won the individual Event and Wedding UK Blog Awards 2018 (as well as being a finalist in 2017 and highly commended in 2016).

Being a judge of the #UKBA19 will  combine my marketing skills, blogging experience along with my passion and knowledge of the wedding industry.

During my career I’ve obtained my CIM Professional Diploma in Marketing and worked in various marketing roles for 13 years before starting my own business in 2014. I’ve also obtained my Diploma in Wedding and Event Planning with the UK Academy of Wedding & Event Planners.

My marketing background gives me the insight and experience to help local wedding businesses with their marketing strategy and promotional plans.

All this will put me in great stead when reading through the blogs in the wedding category.

What are you most looking forward to this awards season?

I’m looking forward to reading some fresh content, with a unique angle and a new take on topics. I can’t wait to read the blogs, especially those tackling novel subjects that are ahead of trends and give a modern stance on the world of weddings and modern alternatives to old traditions.

I love something that reads well, speaks to the audience, looks good, plus uses its own imagery. I’m not a fan of too many typos and spelling/grammatical mistakes (which I think harks back to my proof reading days when my boss used to mark my work with a trusty ‘old red’ biro!)

I love that the wedding genre overlaps  many other categories nowadays, with topics touching Eco, Law, Lifestyle, Fashion and Finance amongst others.

The current trend in the world of weddings is about making your mark, being different, not having a cookie cutter wedding like the next person and personalisation. I believe that should be the same in the blogging world – make your own niche, be yourself, be unique and do what you do best.

Blogging for me is about being a content creator, a journalist in your own field, reporting on your area of expertise as you see it.

I’m looking forward to being inspired by the wedding blogs I have the pleasure of judging.

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