This week’s #Bloghour topic came from the incredible Zara Lou – and it’s a really relevant topic for bloggers today. As your blog grows and your readership grows with it there are more and more opportunities to diversify what you talk about.

For a lot of bloggers their platform is their business and their brand, and like many succesful brands, when they create a successful product it makes sense to continue doing it and bring out more to the market. However, what if you want to change direction altogether? How does that impact your readership, brand and ultimately your ‘business’?

So we want to hear about your journey, maybe you started off talking about a few topics (our Lifestyle bloggers NAIL this!) Or perhaps you were a travel blogger who has evolved into a photography blogger too, maybe even food and drink? Or have you completely changed what your blog focus was?

So checkout our questions for tonight at 9pm and join us over on our Twitter feed.

Q1) Have you been thinking of covering more blog topics in your blog? #Bloghour

Q2) If you have introduced addtional topics to your blog, how did you do it? #Bloghour

Q3) Do you/will you research which topics will work best for your audience? How will you do that? #Bloghour

Q4) What do you think are the pro’s and con’s of discussing additional topics on your blog? #Bloghour

Q5) Have you ever had a change of direction with your blog? #Bloghour

Q6) How did you navigate this change to ensure minimum disruption to your readership? #Bloghour

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